Paywall strategies 
This interesting webinar (on demand) presented by Chris Llewellyn (FIPP President) and Peter Kirwan outlines recent experimentation by publishers with a variety of paywall strategies and discusses the pros and cons of each. Well worth listening to.
http://video.webcasts.com/events/fipp001/37773
Presentations on Electronic Mediums and Magazines
Sean McCready
- Effective Print And Online Selling
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Magazines are DEAD
The Great Debate MPA vs. iab
CLICK HERE to view The Great Debate – ‘Magazines are DEAD‘ – MPA versus IAB
Some digital media geeks would have us believe magazines have a fatal case of advertiser-induced-anorexia …have we really seen the last days of magazines being so full of advertisers that they weighed a tonne? Or does digital just need to get off their holier-than-thou high horse and accept that magazines are here to stay??
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iPads and Magazines – video of Martin Taylor presentation 28 April 2010
This thought provoking seminar discusses the size of the digital publishing market, how to get magazine content onto digital devices such as the IPad and what publishers can practically do today to develop audiences and revenue streams.
