News

Mike White of Parkside Media is looking forward to going back into growth mode after a challenging last 12 months… Read More…

The more I use technology, the more I want to read a magazine.

MARIA RODALE FolioMag.com

I spend more time than most thinking about whether or not magazines will live or die, since my family and I own a few of them. I’ve been to conferences about whether or not they will survive. I am barraged by consultants trying to convince me magazines are on the verge of death, and therefore I need their services immediately, or else. Read More…

From Publishing Edge (e-newsletter by Mediabiznet Australia)

Journalism Online, a corporate model aiming to assist publishers monetise content is to represent more than 500 newspaper, magazines and other sites.

Journalism Online has signed 176 dailies as affiliate partners in the U.S.A reports Editor& Publisher magazine.

Publishing affiliates will be able to select their own pay models. Journalism Online is offering a variety of ways to do that including technology that allows for micropayments, sampling, the ability to turn off the system at will, and the ability to convert users from micropayments to a subscription model. Read More…

The animated newspapers of the Harry Potter books will come a step closer next month with the appearance of the world’s first video magazine advert.

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From BBC News

The first-ever video advertisement will be published in a traditional paper magazine in September.

The video-in-print ads will appear in select copies of the US show business title Entertainment Weekly.

Read more about it in the PDF below

Video appears in paper magazines

Total magazine readership is up by 22,000 readers compared with a year ago1. Nine out of 10 New Zealanders read magazines1, and readership trends show how Kiwis are adapting their behaviour during the recession. Read More…

Advertisers have a new tool for measuring the effectiveness of their advertising — for the first time, Nielsen New Zealand is including the new measure of Magazine Pickups in its national readership survey. Read More…

After collecting more than 150,000 photos from readers since it launched its Your Shot project in June 2006, National Geographic said it will publish a special edition Your Shot issue, featuring more than 100 of those images, selected by the magazine’s editors. It’s the magazine’s first special edition made up entirely of reader-submitted photos….

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“We are of the strong opinion that there is a huge market for locally based stories … Read More…

Hard on the heels of our coverage of Kult—the vintage-arcade-machine-turned-3D-magazine—comes word of another paradigm-busting publication. Rather than breaking the mold on its form, however, this one shatters the norm by virtue of the fact that it was created and produced in 24 hours. Read More…